A flair of freelance

Here it is, my definite name for this blog (page), “A flair of freelance”.

Ever since I set this blog up I have been wondering what would be an appropriate name for this blog. I knew it had to do something with me being a freelance designer but still? Give me something to create, design or lay-out and I’ll be happy to do it for you. But when I have to put it in to words, that is where I am getting stuck most of the times.

Just now, when I was taking a shower (yup yup… I know) it came to me. I did wanted to talk about freelance, that much was sure, but I didn’t wanted to lecture people. No matter what profession you do, you always try to put something of yourself in it… right? So I came to the conclusion that I wanted to talk about my own experience, my own thoughts behind my way of working without really telling others how to do things. I just wanted to explain my own flair in a way.

And there it was, the name for this blog :)

I only recently started to use WordPress (although I have the account for a few months now, and I have posted 2 (I think) posts before (but those are deleted). There for I am only starting to grasp this medium and I am still in a learning curve. I only just found out that I can set up multiple “pages” on WordPress so I might start a separate topic about my life in London, and more specifically my experience of moving from Belgium (my home country) to London UK. I have so many things to say about that, that I am really thinking to write it down also.

One more reason why I started blogging is that (and again) I am starting to learn that it’s another good way to drive traffic to my website. Yup, it’s not just all about expressing myself, it’s also about hoping to give myself a little better living. On the other hand, I think it might prove interesting for a client-to-be to not just see my portfolio but actually read about my thoughts on design. One of the biggest differences between Belgium and the UK I found, is the fact that people here focus much more on the visual to, for example, invite a person for an interview, than they do in Belgium. In Belgium you really have to sell your self as a person (although a portfolio does ad obviously). For this I am pretty honest by saying that my portfolio does not say to much about myself (visual) and that is really stressing since I do have 20+ years experience in graphic prepress for litho and packaging. Imagine my disappointments that I just kept on hearing a “njet” from agencies or companies, simply because they saw (or not saw) the images on my portfolio and did not judge myself from my actual experience and knowledge about everything involving prepress. With this blog, I hope I can convince possible clients, agencies or companies that I do have a strong knowledge about what I am doing. And maybe… I just start my next blog about this topic actually ;)

But that’s for the next one. For now… I greet you all and while 75% of London is now boozing away in the pubs, I am off to bed.

Cheers

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